Craig Erlich

Craig Erlich is a Senior Vice President and General Manager of the George P. Johnson Company (“GPJ”), the largest experiential marketing firm in the world with 30 offices around the globe. Mr. Erlich has full responsibility for operations in GPJ’s world headquarters in Detroit and its Nashville facilities.

Mr. Erlich was previously the owner, President and Chief Executive Officer of pulse220; a boutique meetings and events firm which he successfully sold to GPJ in 2015. Prior to pulse220, Mr. Erlich served as President of QMS, a direct marketing and fulfillment firm. Mr. Erlich is a two-time nominee of the Ernst & Young Entrepreneur of the Year and holds a Bachelor of Arts in Marketing from the Eli Broad College of Business at Michigan State University.